BOSTON UNIVERSITY ART GALLERIES

Brief: Create a logo for Boston University Art Galleries that is both minimal and modern yet dynamic and unique.


Solution: I created a simple yet recognizable logo that is immediately associable with the brand, while also working under the umbrella of Boston University’s larger branding. 



 
︎ FIRST DRAFTS

For these original concepts, I focused more on the originality and fun aspects of the logo. Moving forward, I leaned into a more simplistic and timeless approach.


︎ FINAL LOGO

I kept the logotype simple and timeless, incorporating the italics and slash for an aspect of movement and distinction. For further applications, I incorporated a variety of color to heighten the creative and artistic aspect.


︎ PROFILE PHOTOS

For further applications, I incorporated a variety of colors to incorporate some fun.






︎ LIGHTBOX POSTERS